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Reference Number: SK-SDOMMA
Location: Massachusetts, United States

Senior Director, US Marketing – Neurology

My client, a small, global, publicly traded biopharmaceutical company based in Boston, MA combines groundbreaking science with a steadfast commitment to meeting the needs of patients living with severe, life-threatening, and often ultra-rare diseases. The company’s scientists are among the first in the world to unlock the therapeutic potential of inhibiting terminal complement, a group of proteins that play an important role in the body's immune response and can destroy healthy tissue in certain patients.  They are driven by the following values:  Find Answers, Change the World, and Create a Legacy.

The company offers a collaborative culture of like-minded individuals gathered around a common goal. Smart, driven, high-performing colleagues for you to partner with!  Some opportunities happen only once in a lifetime – like a job where you can make a real difference. My client’s people work every day to discover, develop and deliver therapies for patients with severe, life-threatening and ultra-rare diseases.

The company is consistently ranked year after year in the Forbes’ annual list of The World’s Most Innovative Companies and recognized as Biotech’s New Innovation Powerhouse, as well as the Forbes’ annual list of Fasting Growing Companies.  

Currently seeking a Senior Director, US Marketing of Neurology for this client.  This person will be building a team around a new indication in neurology for one of their existing products.  This is an orphan product.

YOU:

  • 15+ years pharma experience
  • Strong US focused HCP marketing
  • Prefer combination of big pharma and small pharma experience
  • Consistent upward mobility over the progression of your career
  • Prefer Orphan/Rare disease experience, but will consider others
  • Scientific acumen, ability to learn the science quickly
  • Prior people management experience
  • Launch experience required
  • Willingness to roll up your sleeves and get your hands dirty
  • Must be authorized to work for any employer in the US without sponsorship

 

TITLE:                                    Senior Director, US Marketing – Neurology

REPORTS TO:                     Vice President, US Business Unit – Neurology

DIRECT REPORTS:             Yes, will build team

RELO:                                  Yes 

The Senior Director Neurology is responsible for driving the development and implementation of the US commercial and marketing strategy for this orphan neurology condition. This critical leadership role will be responsible for setting the marketing strategy, reviewing business performance, and proposing targeted solutions.  An essential element of success is a demonstrated ability to influence without authority and successfully negotiate to align cross-functional and cross-geography interests (e.g. medical, R&D, regional leadership, and country operating units).  Reporting to the Vice President of the US Neurology Business Unit, the Senior Director, Neurology will be a high-profile position with the opportunity to make a large impact at the company. 

RESPONSIBILITIES:

  • Create and implement the US marketing strategy (e.g. positioning, messaging, branding, medical education programs, market research)
  • Lead development of the US strategic planning (3 year/1 year), including tactical plans and budget allocation
  • Review and assess US performance and annual plans
  • Partner with commercial insights to conduct highly innovative research/analytics to help identify key business dynamics, behavioral barriers, segmentation, competitive positioning, and triggers/barriers to patient identification and demand generation
  • Establish process for collection and sharing of best practices
  • Provide direction and leadership for patient identification strategies

 

REQUIREMENTS: 

  • Bachelor’s degree in a scientific or business field required; MBA preferred
  • 15+ years related experience in the biotechnology industry
  • Solid US focused HCP marketing experience
  • Proven, consistent history of high performance regardless of position or company
  • Significant commercial experiences, with demonstrated success in marketing leadership positions is crucial
  • Extensive launch experience is essential
  • Broad base of experiences in marketing, market research, sales, and/or medical affairs is welcomed
  • Rare disease/high-value biologics experience is important, but not essential
  • Broad knowledge of geographical market/P&R/macro-level trends that may influence business strategies and results
  • Strong scientific orientation and background
  • High learning agility
  • Prior experience managing people
  • High level of interpersonal skills and highly adept in both verbal & written communication