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Reference Number: SK-ADPMMA
Location: Boston, Massachusetts, United States

Associate Director, Payer Marketing – Launch Product

 

My client, a fully integrated, global biopharmaceutical company located in a western Boston suburb, which has a diversified commercial product portfolio and a substantial clinical pipeline of product candidates for chronic diseases in CNS.  

 

The company pride themselves on having a distinctive and positive culture, which embodies respect for all and an unwavering commitment to and passion in their work. But the single value that rose to the top, repeatedly, was teamwork. As the company describes it “collaboration is at our core.” It’s how to achieve success and do the best work.  They are incredibly patient-focused, hold themselves accountable, and have a healthy respect for work/life balance.

 

I am currently seeking an Associate Director, Payer Marketing. This is your opportunity to be part of a highly talented and motivated cross-functional product launch team.

 

YOU:

  • 5+ years US focused Pharma Marketing experience, including minimum 3 years of US Payer Marketing experience
  • Strong understanding of reimbursement, pricing, codes
  • Launch experience preferred, but not required
  • CNS experience is a plus
  • Ability to roll up your sleeves and get your hands dirty

 

TITLE:  Associate Director, Payer Marketing

LOCATION:  Western Boston, MA Area

REPORTS TO:  Director Payer Marketing                                                      

RELO:  Yes

 

The Associate Director Payer Marketing position is an exciting opportunity to play a key role in developing the marketing and launch strategy for a potential new treatment in the CNS space.

The company has a strong history of formulation technology and drug development.  Through partnerships with major drug companies, this technology is widely used in several marketed products, particularly in the CNS market. Over the past decade they have transitioned to a fully integrated biopharmaceutical company with their own internal commercial operations. 

 

RESPONSIBILITIES:

  • Key contributor to the development of Payer Access Strategy in government and commercial channels
  • Influential role in the development of the pricing and contracting launch strategy
  • Support development of the payer value proposition utilizing clinical and health economic data
  • Development and delivery of supporting tools and resources for account management teams as it relates to reimbursement and access
  • Monitor evolving payer market and advise implications for business strategy
  • Participate and contribute to all launch team meetings and events
  • Manage relationship with key vendors and partners
  • Manage budget resources

 

REQUIREMENTS:

  • Bachelor’s degree in business or science; MBA preferred
  • 5+ years’ experience in US Pharmaceutical Product Marketing, combined with at least 3 years of US payer marketing
  • In depth knowledge of the payer environment and understanding of the evolving reimbursement landscape.
  • Pharmaceutical product launch experience is preferred
  • Knowledge of CNS preferred
  • Understanding of the FDA promotional guidelines and approval process
  • Ability to work across multiple functions (sales, brand marketing, market research, policy, medical affairs, finance)
  • Knowledge of government pricing, codes and reimbursement
  • Strong analytical skills
  • Proficient management of agencies to develop and implement creative programs and tactics
  • Strong communication skills (writing and verbal)
  • Strong understanding of legal and regulatory environment as it pertains to government channels